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In 1957, René Furterer created a method he called Etheirology, an original philosophy built around a healthy scalp and beautiful hair (etheirology, from the Greek etheira, hair, and etheiro, to treat). He began practicing this approach in his first Hair Spa in Paris by developing a three-phase “Prepare, Cleanse, and Treat” method, which offers a custom treatment ritual based on techniques carefully selected according to a sophisticated preliminary diagnosis. René Furterer continued to push the boundaries: he was the first to create plant-based hair care products offering the luxury of being both ultra-effective and highly appealing to the senses. He selected rare and precious essential oils and transformed these quintessences of plants into an ultimate nectar, enhancing their therapeutic powers. Each essential oil was chosen to offer a specific sensory experience based on its virtues.
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